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Prepare Your Data

Text Analytics, Text Analytics

Text Analytics

Unlock the Insights Buried in Unstructured Data

Text Analytics'

Lots of business-relevant information originates in unstructured formats like text . Just think about all the emails you send and receive in a single day. With InfiniteInsight™ Explorer’s text analytic capabilities, you can unlock the value of customer interactions that take place across all customer channels – in you call center (call logs), chats, emails and social communities like Facebook or Twitter.

InfiniteInsight™ customers are using text analytics to do things like link call center logs to determine the propensity of a customer to churn. Text analytics provides valuable data that can be included in your analytical record and resulting analytical data sets to boot predictive power.

  • Transforms textual fields into root word coding
  • Available for English, French, Spanish, German, Dutch, Russian and Japanese
  • Customization of stop words, stemming rules, concepts merging and synonyms
  • Ability to define custom languages
  • Flexibility to code using presence, term frequency, term frequency inverse document frequency (TF-IDF), etc.
  • Analyzes customer complaints to predict costs when parcels are not properly delivered (European government post office)
  • Examines text briefs from manufacturing customers to predict customer acceptance/rejection of newly developed products (R&D facility contractor)
  • Dissects responses from customer satisfaction surveys to build retention programs and improve customer service (European communications operator)
  • Evaluates call center dialogs and text comments in net promoter surveys to improve churn detection models (Major energy company)

InfiniteInsight™ is making data preparation significantly faster. 

Verena Meuther, Marketing Strategy Market & Customer Insights

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