Neolane

Overview

Neolane drives marketing that delivers, with the only enterprise marketing software platform that enables companies to integrate emerging technologies, such as mobile, with traditional channels. Neolane provides a single, open platform encompassing all the essentials for managing campaigns, leads, dynamic content, marketing resources, customer data and analytics.  Neolane's platform makes it easy to analyze, plan, develop, execute and measure marketing activities with Multi-Channel Campaign Management, Lead Management, Dynamic Content Management, Marketing Resource Management, Analytics and Reporting capabilities. Its ease-of-use and rapid deployment features allow customers to get started quickly. More than 140 of the world's most innovative marketers including Accor Hotels, Sephora and Virgin Megastores use Neolane to improve effectiveness and drive revenue via cross-channel, personalized marketing.