Infinite Insight to Your Shoppers
Cross-Sell and Up-Sell
Bring 'Em Back for More
It’s vital in retail to improve the frequency of visits and profitability of our customers. Having the insight into customer segments and behaviors allows us to determine the next best action to take with each individual, regardless of channel.
Some of the world’s leading retailers are using InfiniteInsight® to create incremental response models to maximize profits, not just uptake. After all, it’s not in our best interest to send discount coupons to customers who already shop every week, or to bombard our customers with promotions when we want to drive them towards a specific offer.
With InfiniteInsight®, we let you fine tune every customer interaction so that you get winning results.
- Retail data schema
- Analytical record templates for retail customers
- Predictive model templates for cross-sell/up-sell
- Automated model building that permits thousands of individual models (by product group, customer segment, region, etc.)
- Automation of time-consuming data preparation tasks
- Performance for large data sets (millions of customers and transactions)
- Built for wide analytical data sets (thousands of columns of aggregated data)
- Automatic refreshes of your models as often as you would like and that allow you to “manage by exception”
- Score 75 million customers in only 30 minutes, down from several hours, resulting in hundreds of thousands of dollars in annual savings (Sears)
- Optimizing targeting for over 1.5 million customers (Otto UK)
- Identify retail-only buyers that are likely to convert to e-commerce channel (Major U.S. Retailer)
- Boosted modeling productivity by 700% (Major U.S. do-it-yourself retailer)
- Personalizing interactions across all customer-facing channels, including direct mail, email, mass-market circulars, e-commerce website, Twitter and Facebook (Major U.S. hardware retailer)
“With InfiniteInsight®, sales activities are streamlined dramatically”
“InfiniteInsight® is driving personalized product recommendations to millions of unique website visitors every day.”
“It's no longer just about targeting. It's about making more strategic decisions.”
“InfiniteInsight® helps us put the right products and services in front of members at the right time.”
“In our first campaign with InfiniteInsight®, we acquired 115 new customers that contribute over 1.2M € in annual revenues.”