Lloyds TSB Deploys InfiniteInsight® Because Time is Money

Challenges

• Lloyds TSB needed to extend and deepen the company’s modelling and analytic capability across a wider user group.
• Wanted to develop actionable insight for the bank’s retail product teams.

Solutions

• After an extensive six-month evaluation Lloyds TSB deployed InfiniteInsight®.
• Standardized on InfiniteInsight® across their 40-person analytics team.
• Leveraged InfiniteInsight® across several applications including marketing segmentation and incremental response modeling.

Results

• With InfiniteInsight®, cut modeling time from days and weeks to hours.
• Immediate benefits in model production and quality have raised the bar for predictive analytics across the company.                            
• InfiniteInsight® has allowed the predictive analytics team to scale across the business with improved results.