CAPITAL Card Services Accelerates Its Analytics Time-to-Market with InfiniteInsight®

Challenges

• The leader in portfolio management and card outsourcing solutions was relying on a previous generation alternative, but found it too time-consuming.
• Traditional analytics approach could not quickly and easily support an automated model development and validation process.
• Business managers needed to rapidly identify key variables to fine tune their strategies and improve business performance in order to remain cost-effective and reduce time-to-market.

Solutions

• Participated in a side by side evaluation with several other data mining tools which led CAPITAL Card Services to select InfiniteInsight®.
• Deployed InfiniteInsight® to quickly build predictive models tailored for CAPITAL Card Services business needs.
• Developed an automated model development and validation process to deliver the high level of card services required in today’s competitive market.

Results

• Accelerated analytical model building and variable reduction processes by up to 400%.
• Models and strategies are redeveloped, calibrated, and implemented much quicker than the previous traditional modeling solution.
• Dramatic time-savings has allowed the company to analyze and understand the contribution of a wide array of variables including previously overlooked attributes to understand their impact on the business.
• InfiniteInsight® allows CAPITAL Card Services to provide a superior range of support services to credit card issuers, including loss prevention and business intelligence.
• Predictive models built on InfiniteInsight® have established a new internal benchmark for model quality that is used to measure if models built by legacy tools can be used in production.